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Wednesday, June 12, 2019

SUCCEEDING IN BUSINESS IN THE 21ST CENTURY

Executives, entrepreneurs and luminaries committed to advancing a transformation of the working world are redefining what it means to be a successful company in the 21st century.

Convening the exchange of leading practices, deepening research and recognizing those on the leading edge of forward thinking transformation, futurists aim to catalyze a global shift toward humanity in business, inspiring and enabling organizations to cultivate purpose-rich cultures that better serve their employees, customers and the world.

Its original research and year-round events, including at global forums such as the Clinton Global Initiative Annual Meeting and the World Economic Forum, are bringing together a diverse mix of business leaders, academics, scientists, entrepreneurs and storytellers to advance the science and execution of purpose in business.

More and more, customers are making their buying decisions based on an organization's stated aims and more millennial's are choosing their employer based on its purpose. Now that companies are armed with the impetus and the business case to transform around purpose, the discussion needs to shift from ‘why’ to ‘how.’ And this is where forward thinking planning and strategies comes into play. The old quote by Mark Twain: "To stand still is to fall behind",  is more relevant today than it has ever been before.
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